Our #GOBOLDLY campaign for the England Women’s team at the Cricket World Cup continues to pick up some great industry acknowledgement! The integrated campaign has now been shortlisted for a further three awards including two Drum Marketing Awards (Integrated Campaign Strategy and Sports Marketing Strategy of the Year) and one Campaign Tech Award (Integrated Campaign of the Year).
The campaign ran across PR, paid social, display and digital out-of-home, and encouraged cricket and sports fans to get behind the team – all the way to their eventual success. Check out the video here…