Threepipe has been appointed to manage UK prospecting and retargeting strategies for the high street and online retailer T.M.Lewin. Threepipe will be running both prospecting and retargeting in the UK to drive growth and increase market share. The scope of work in the US will initially focus on retargeting strategies across specific product categories.

Farhad Koodoruth, Co-Founder, Threepipe: “We see such great potential in what we can deliver to T.M.Lewin and we are excited about the results we are already seeing in both the UK and US markets. It’s a great win for the agency and fantastic to be working with such a household name that has so much ambition.”

Cormac Folan, Head of Online at T.M.Lewin: “Following a successful trial that proved the effectiveness of Threepipe’s optimisation, targeting and a clear incremental uplift, we are looking forward to them joining the team and helping us take the business forward.”