This week, our very own Nick Christensen took to Twitter to talk all things PR and SEO as part of CorpComms Magazine weekly #CommsChat, Europe’s most popular communications conversation.

This chat was the most popular chat CorpComms have conducted so far this year, with the relationship between PR and SEO clearly a hot topic for communicators. Areas covered including:

• The relationship between PR and SEO, and how closely PR and SEO strategies should be aligned
• The technical understanding needed to run SEO programmes and the most effective tools to use
• The importance of link building in SEO
• How companies can measure the impact of PR on SEO
• How brands can take advantage of the rise in voice search

With over 16.8k impressions, 250 uses of #CommsChat and a huge 3.1% engagement rate there were plenty of opinions and plenty of questions making for a very engaging discussion.

If you missed the chat and are interested in finding out more about PR and SEO, fear not, the full transcript can be found here. Alternatively, please do get in touch with our team who are happy to discuss any questions you may have on the evolving relationship between these two disciplines.

Happy reading!