Our creative agency, Earnie was appointed by UK Sport to produce and deliver a fun video championing two Team GB athletes whilst encouraging competition attendance across British Swimming and British Gymnastics events. Earnie managed the project through ideation, planning, filming, post-production and delivery.
Filming at the London Aquatics Centre, we followed Brinn Bevan (Gymnast) and Matty Lee (Diver) as they took each other on with some friendly competition in the gym. Afterwards, Matty taught Brinn the diving basics in the pool.
The results were a great long-form piece of content, alongside shorter format social posts and teasers, all of which have received positive feedback and engagement.
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